Trusted coaching, on demand.

Real human support, when you need it most

Instantly connect with verified coaches across wellness, relationships, career, learning, and more. Search. Compare. Book. Show up. We handle everything in between.

Join the waitlist
Free to browse, pay when you book.

Support for every area of your life.

Whatever your goals, challenges, or stages of life - trusted experts are here.

Health and Wellness

Holistic support for your mental, emotional and physical wellbeing. Everyday wellness, the healing arts and more.

Stress Relief
Mindfulness
Fitness
Nutrition
The Healing Arts

Career and Learning

Navigate personal and career growth, leadership and professional development with confidence.

Leadership
Negotiation
Personal Branding

Money

Grow your wealth and build healthier financial habits with expert coaching and guidance.

Financial Planning
Money Mindset
Wealth Building

Relationships

Improve and build stronger relationships at home and at work.

Marriage / Divorce
Dating
Parenting / Family
Grief

Ongoing support, built around your life.

Stay connected to the support you need.

Book sessions, manage your journey and access trusted support all in one place.

Find the right
support, faster.

Browse trusted experts, compare approaches and connect with the support that fits your needs.

Support that
grows with you.

Save trusted experts, revisit past sessions and keep building momentum over time.

Meet some of our verified coaches

Roland Cox
Integral Coach
Career Coaching
Entrepreneurship Coaching
Leadership
Professional Development
Hayley Alexander
Yoga Teacher / Health Coach / Wellness Mentor
Yoga
Healing Practices
General Wellness
Body Healing
Colleen Wilson
Enneagram Coach / Behaviourist
Enneagram Discovery
Life Coaching
Personal Development
Career Development
Bronwyn Waner
Certified Financial Planner (CFP®)
Financial Planning
HeartHealing™
Money Mindset
Money Coaching
Caryn Katz
Voice and Communication Coach
Vocal Training
Alexander Technique
Leadership
Posture Alignment
Niche Ooka
Yoga Teacher
Beginner Yoga
Breathwork
Meditation
Posture Alignment
Adam Reyneke
Certified Financial Planner (CFP®)
Financial Planning
Goal Funding
Money Decisions
Career Planning
Nardia Randell
Somatic Experiencing Practitioner
SEP
Trauma Work
Chronic Syndromes
Digital Health Wellbeing
Reggie Skosana
Personal Trainer
Body Conditioning
Weight Training
Group/Family Exercise
Kettlebells
Danielle Goott
Mind Shifting Practitioner
Mindset Coaching
Identity Work
Limiting Beliefs
Problem Shifting
Louise Abrahams
Certified TRE® Provider
Nervous System Regulation
Chronic Illness/Pain Management
Stress Management
Trauma Release
Mphile Dlamini
Fitness Instructor
Mindset
Dietary Discipline
Stress Release
Strength Training
Sherry King
Certified Financial Planner (CFP®)
Retirement
Family Financial
Tax & Trust
Offshore Diversification
Veronica Tift
Holistic Sex Coach / Reflexologist
Sexual Wellness
Infertility
Perimenopause Support
Reflexology
Neta-Li Gonen
Journey Practitioner / Life Coach
Generational trauma
Life coaching
Nervous System and other somatic trauma
Ego release
Roland Cox
Integral Coach
Career Coaching
Entrepreneurship Coaching
Leadership
Professional Development
Hayley Alexander
Yoga Teacher / Health Coach / Wellness Mentor
Yoga
Healing Practices
General Wellness
Body Healing
Colleen Wilson
Enneagram Coach / Behaviourist
Enneagram Discovery
Life Coaching
Personal Development
Career Development
Bronwyn Waner
Certified Financial Planner (CFP®)
Financial Planning
HeartHealing™
Money Mindset
Money Coaching
Caryn Katz
Voice and Communication Coach
Vocal Training
Alexander Technique
Leadership
Posture Alignment
Niche Ooka
Yoga Teacher
Beginner Yoga
Breathwork
Meditation
Posture Alignment
Adam Reyneke
Certified Financial Planner (CFP®)
Financial Planning
Goal Funding
Money Decisions
Career Planning
Nardia Randell
Somatic Experiencing Practitioner
SEP
Trauma Work
Chronic Syndromes
Digital Health Wellbeing
Reggie Skosana
Personal Trainer
Body Conditioning
Weight Training
Group/Family Exercise
Kettlebells
Danielle Goott
Mind Shifting Practitioner
Mindset Coaching
Identity Work
Limiting Beliefs
Problem Shifting
Louise Abrahams
Certified TRE® Provider
Nervous System Regulation
Chronic Illness/Pain Management
Stress Management
Trauma Release
Mphile Dlamini
Fitness Instructor
Mindset
Dietary Discipline
Stress Release
Strength Training
Sherry King
Certified Financial Planner (CFP®)
Retirement
Family Financial
Tax & Trust
Offshore Diversification
Veronica Tift
Holistic Sex Coach / Reflexologist
Sexual Wellness
Infertility
Perimenopause Support
Reflexology
Neta-Li Gonen
Journey Practitioner / Life Coach
Generational trauma
Life coaching
Nervous System and other somatic trauma
Ego release

Find trusted support,
tailored to you.

Discover coaches
Find the right fit
Build lasting momentum
Join the waitlist

Got questions?
We've got answers.

General

What is BOCO?

BOCO is a wellness marketplace where you can find, compare, book and pay trusted coaches and experts across every area of your life all in one place. BOCO brings discovery, vetting, comparison, booking, scheduling, payments and reviews together, so you can find the right support and actually get started.

What makes BOCO different from other coaching platforms?

BOCO combines discovery, comparison, booking, payments, scheduling, reviews and practice management in one place. For clients, it makes it easier to compare coaches, specialties, modalities, experience, pricing and reviews with confidence.

Most importantly, every coach goes through a vetting and verification process before joining, so clients don't have to do that work themselves.

Are there any costs to sign up for BOCO?

No. Creating a BOCO account is completely free, whether you are joining as a client, a coach, or both. You can create your account, build your profile, explore the platform and discover what is available without paying anything.

Clients only pay when they choose to book a paid session or package through the platform.

Why do we call BOCO “coaching on demand”?

BOCO was built around the idea that finding support should be simple, accessible and timely. We often describe this as “the who meets the when”, connecting the right person with the right expertise at the right time.

What does “the who meets the when” mean?

At BOCO, finding support is about more than simply finding an expert: it is about finding the right person at the right time. Clients can search and compare coaches by speciality, modality, experience and approach, creating a faster, more practical way to connect with the expertise they are looking for.

Do coaching sessions take place online or in person?

At the moment, all sessions booked through BOCO take place online.

We chose to launch this way because it gives clients access to a wider range of coaches and experts, regardless of location or time zone. And, it allows coaches to serve clients across South Africa and around the world at times that suit their lifestyles and commitments.

Virtual coaching also makes it easier to find support when you need it. Instead of being limited to coaches in your immediate area or time zone, you can compare, choose and book from a much broader pool of vetted experts.

We may introduce additional session formats in the future, but for now BOCO is focused on making virtual coaching simple, accessible, and convenient.

Is BOCO available globally?

BOCO currently enables South African coaches to offer their services to clients around the world through virtual sessions. International clients are welcome to book sessions through the platform. International coach onboarding will be introduced in a future release.

Finding coaches

How quickly can I book my first session?

When people need support, they usually want it as soon as possible. That is why we often describe BOCO as coaching on demand.

Once you are ready to book, BOCO lets you search by availability first. You can see which coaches are available when you need support, then compare them by specialty, modality, experience, pricing, reviews and approach before choosing the right fit. Once you have chosen, you book and pay directly through the platform.

How do I find the right coach or expert for me?

BOCO makes it easy to compare coaches and experts in one place. You can explore profiles, specialties, modalities, qualifications, years of experience, pricing, reviews and coaching approaches to find support that fits your goals and circumstances. We have done the vetting, so you can focus on finding the right fit.

What if I'm not sure what type of support I need?

That is completely normal. Many people know they want support but are not sure which type of expert is best suited to help them. BOCO allows you to explore different specialties, modalities and approaches, helping you better understand your options before making a decision.

Can I compare multiple coaches before deciding?

Absolutely. One of the biggest benefits of BOCO is the ability to compare coaches side by side: specialties, modalities, qualifications, experience, reviews, pricing and coaching approaches, all in one place, making it easier to make an informed decision.

What information can I compare when choosing a coach?

Depending on the coach and category, you may be able to compare specialties, modalities, qualifications, certifications, professional memberships, years of experience, reviews, pricing, session formats, packages and areas of focus.

BOCO is designed to help you make informed decisions with confidence.

Why is BOCO easier than finding a coach through Google, social media or AI tools?

Finding a coach online is not usually the hard part; comparing your options is. When you search across websites, social platforms, search engines and AI tools, you are trying to compare people with different pricing, qualifications, booking systems and experience, and you do not necessarily know what vetting has taken place.

BOCO brings discovery, vetting, comparison, booking, scheduling, payments and reviews into one place, making it easier to find support and get started.

Can I book an individual session before committing to a package?

Yes. Many coaches offer individual sessions that let you experience their approach before committing to a package or longer programme. This gives you the flexibility to find the right fit before making a larger commitment, or to stick with individual sessions as and when you need them.

Can I change coaches if the fit isn't right?

Absolutely. Finding the right fit matters, and every coach has a unique style, approach, modality and area of expertise. If, after a session, you feel a coach is not the right fit for your goals, you are free to explore other coaches and experts on the platform.

Our goal is not simply to help you book a session, it is to help you find the support that is right for you, right now.

How do I access my online coaching session?

Once your booking is confirmed, you'll receive a confirmation email containing your session details and meeting link.

You'll also receive reminder notifications based on your chosen notification preferences, making it easy to find your session details when the time arrives.

At the moment, sessions take place using the coach's preferred meeting platform, such as Zoom, Google Meet, Microsoft Teams, or another virtual meeting platform selected by the coach.

Trust & Safety

Can any coach join BOCO?

BOCO is an open marketplace for coaches and experts, and we welcome applications from a wide range of professionals. Before any coach profile goes live, every application goes through a thorough vetting and verification process.

This may include identity verification, qualifications, professional memberships, work experience, coaching specialties, modalities, online presence and other relevant information that helps us maintain a trusted marketplace.

How does BOCO verify experts before they join?

Every coach and expert who applies goes through a thorough vetting and verification process before they can offer services. We review relevant qualifications, certifications, professional memberships, experience, online presence, LinkedIn profiles, websites and other supporting credentials where applicable. We have done the vetting so you can focus on finding the right fit.

Are qualifications, certifications and professional credentials checked?

Yes. BOCO reviews relevant qualifications, certifications, accreditations, professional memberships and other credentials submitted during onboarding. Requirements may vary depending on the category, specialty and modality being offered.

How does BOCO help create a trusted experience?

Trust is central to BOCO for both clients and coaches. For clients, BOCO provides vetted coach profiles, transparent information, reviews, secure payments and a platform where you can compare options confidently.

For coaches, BOCO creates a professional environment where clients arrive having already reviewed their profile, services, experience, pricing, modalities and reviews, with payments collected seamlessly through the platform.

Can I read reviews from previous clients before booking?

Yes. Client reviews help future clients make informed decisions and contribute to building a trusted community on BOCO. Reviews provide insight into a coach's style, approach, professionalism and the experience the client had during coaching sessions. As BOCO grows, reviews from verified bookings will build over time, giving you more insight with every session completed on the platform.

Payments & Refunds

How do payments work?

You pay securely through the BOCO platform when you book. Everything is handled in one place, with no need to arrange payment separately with each coach. Pricing is set by each coach and shown clearly on their profile before you book.

What is BOCO's cancellation policy?

BOCO's cancellation policy is designed to be fair to both clients and coaches. If a client cancels more than 24 hours before a scheduled session, they receive a full refund. If a client cancels less than 24 hours before, the session is generally non-refundable, as the coach has reserved that time specifically for the booking.

If a coach cancels a booked session, or does not attend (a no-show), the client receives a full refund. In the event of a dispute, BOCO will review the circumstances and work with both parties to reach a fair outcome.

Refunds are policy-driven, not discretionary. Where a refund is due under the policy, it is initiated automatically and clients should not need to chase or request it.

How long do refunds take?

Once an eligible refund has been approved or automatically triggered under the policy, it is processed promptly. While refunds are often received sooner, please allow up to five business days for the funds to reflect. A confirmation email is sent once the refund has been initiated.

Will I receive a full refund?

Where a refund is due under BOCO's cancellation policy, the full session price is refunded. BOCO absorbs the applicable payment processing costs on eligible refunds rather than passing those costs on to clients.

What happens if there is a dispute about a session?

Most sessions proceed without issue. In the event of a dispute, either party can contact support@myboco.app or report the issue through the platform. BOCO will review the circumstances and work with both parties to reach a fair outcome.

Support

What happens if something goes wrong or I need support?

If you need assistance, BOCO's support team is here to help. Whether you have a booking question, payment query, technical issue or concern about a session, you can contact support@myboco.app.

Should a session not go as expected, you can also report the issue directly through the platform, and our team will investigate and work to resolve it as quickly and fairly as possible.

How do I report a problem with a session?

If you experience an issue before, during or after a session, you can report it through the platform or contact support@myboco.app. BOCO will review the circumstances and work with both parties to reach a fair outcome.

Chat to support

Have a question or need help getting started? Our team is here to help.

Ready to get started?

Join people discovering trusted support through BOCO - from wellness and fitness to parenting, nutrition, business and more.

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Get discovered by new clients, manage your bookings, and keep your practice running with ease.